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Adidas brand colors

Three stripes monochrome. Official resources: Brand center.

What is Adidas?

Adidas is a German sportswear company founded in Herzogenaurach, famous for the three-stripe mark and global football partnerships. Performance lines lean on black, white, and electric green accents, while Originals trefoil pieces often pair heritage blue with gold foil on sneakers and apparel.

Using Adidas colors in design

Fashion houses rotate seasonal campaigns while keeping signature hues in logos, packaging, and retail signage. Use these HEX references for mood boards and e-commerce themes, then confirm Pantone or fabric specs for production runs.

This page lists 2 commonly cited Adidas swatches with HEX and usage labels. Click any chip to copy the code, then paste into Figma variables, CSS custom properties, or Tailwind theme extensions. For accessible text on Adidas backgrounds, run pairs through our WCAG contrast checker before handoff.

Need a full ramp from one accent? Try the CSS variables generator or compare against other companies in fashion brand colors.

Adidas brand colors — FAQ

Are Adidas HEX values official?

We compile widely published Adidas values for design workflows. Corporate brand portals publish the authoritative palette and logo rules. Always confirm critical launches with official guidelines.

How should I pick a primary Adidas color?

Start with swatches tagged Primary or Logo in the table. Pair with a neutral text color and test contrast at 4.5:1 for body copy and 3:1 for large headings.

Can I export Adidas colors to CSS or Tailwind?

Copy HEX from any row, or feed a single accent into our Tailwind config generator and CSS variables tools for 50–950 ramps.

Do Adidas colors match print or packaging?

Screen HEX is sRGB. Print, signage, and merchandise often use Pantone, CMYK, or coated ink systems that shift appearance under different lighting.