HSBC brand colors
Hexagon red and white. Official resources: Brand center.
What is HSBC?
HSBC is a British multinational bank with a hexagon mark inspired by flags. Red and white lockups appear on ATMs, trade-finance portals, and Hong Kong skyline campaigns.
Using HSBC colors in design
Financial brands emphasize trust through blues, charcoals, and restrained accents on cards and mobile banking. Use the table for wireframes and marketing PDFs, not for regulated disclosure design without brand approval.
This page lists 2 commonly cited HSBC swatches with HEX and usage labels. Click any chip to copy the code, then paste into Figma variables, CSS custom properties, or Tailwind theme extensions. For accessible text on HSBC backgrounds, run pairs through our WCAG contrast checker before handoff.
Need a full ramp from one accent? Try the CSS variables generator or compare against other companies in banking brand colors.
HSBC brand colors — FAQ
Are HSBC HEX values official?
We compile widely published HSBC values for design workflows. Regulated marketing may require approved color specs beyond this reference. Always confirm critical launches with official guidelines.
How should I pick a primary HSBC color?
Start with swatches tagged Primary or Logo in the table. Pair with a neutral text color and test contrast at 4.5:1 for body copy and 3:1 for large headings.
Can I export HSBC colors to CSS or Tailwind?
Copy HEX from any row, or feed a single accent into our Tailwind config generator and CSS variables tools for 50–950 ramps.
Do HSBC colors match print or packaging?
Screen HEX is sRGB. Print, signage, and merchandise often use Pantone, CMYK, or coated ink systems that shift appearance under different lighting.