KLM brand colors
Royal Dutch blue and crown. Use the swatches below for digital mockups; verify against official brand guidelines before external campaigns. Official resources: Brand center.
What is KLM?
KLM is a recognized aviation brand. The HEX swatches below summarize commonly published brand colors for screens and UI mockups—always confirm against the company's official brand portal before customer-facing campaigns.
Using KLM colors in design
Airline liveries stack tail colors, wordmarks, and cabin accents. Digital HEX approximations help app and website mockups; paint and uniform colors follow OEM and uniform supplier specifications.
This page lists 2 commonly cited KLM swatches with HEX and usage labels. Click any chip to copy the code, then paste into Figma variables, CSS custom properties, or Tailwind theme extensions. For accessible text on KLM backgrounds, run pairs through our WCAG contrast checker before handoff.
Need a full ramp from one accent? Try the CSS variables generator or compare against other companies in airlines brand colors.
KLM brand colors — FAQ
Are KLM HEX values official?
We compile widely published KLM values for design workflows. Corporate brand portals publish the authoritative palette and logo rules. Always confirm critical launches with official guidelines.
How should I pick a primary KLM color?
Start with swatches tagged Primary or Logo in the table. Pair with a neutral text color and test contrast at 4.5:1 for body copy and 3:1 for large headings.
Can I export KLM colors to CSS or Tailwind?
Copy HEX from any row, or feed a single accent into our Tailwind config generator and CSS variables tools for 50–950 ramps.
Do KLM colors match print or packaging?
Screen HEX is sRGB. Print, signage, and merchandise often use Pantone, CMYK, or coated ink systems that shift appearance under different lighting.